Audit Service

GA4 Audit

A thorough review of your Google Analytics 4 setup to uncover data gaps, misconfigurations, and missed opportunities, with a clear prioritised roadmap to fix everything.

GA4 Audit Report: 24 findings across 7 categories
71
Health Score
3 Critical
7 High
9 Medium
5 Passed
CRITICAL Conversion events not firing on checkout: revenue data missing
CRITICAL Cross-domain tracking absent: sessions split across subdomains
HIGH Consent Mode v2 not implemented: data loss in EU traffic
HIGH Internal traffic not filtered: skewing bounce and session metrics
PASS Enhanced measurement configured correctly for scrolls & outbound clicks

How the audit works

01
Access ReviewYou share read access to GA4 and GTM and we start immediately.
02
24-Point ScanEvents, conversions, filters, consent, attribution & data quality.
03
Report DeliveryPrioritised findings PDF with severity ratings & fix instructions.
04
Fix RoadmapOptional: we fix every issue for you in a follow-up engagement.

What's included

24-point GA4 configuration review
Event & conversion accuracy check
Cross-domain & user identity audit
Consent Mode v2 compliance review
Internal traffic & spam filter audit
Prioritised findings report (PDF)
Severity rating: Critical / High / Medium
Optional: implementation of all fixes

Many GA4 properties look fine but lose data under the hood. Default setups miss conversions, double-count sessions, and churn out reports nobody trusts. An audit shows what’s broken and how to fix it.

Delivery in 5 to 7 business days, with a 60-minute walkthrough call to review findings.

Who this is for

  • Businesses unsure if their GA4 data is reliable.
  • Teams that migrated from Universal Analytics and need a health check.
  • Companies preparing for a major campaign.
  • Anyone inheriting a setup from a previous team or agency.

Pricing

Fixed price, scoped after a free discovery call. Get in touch to schedule your audit.

Ready to get started?

Book a free discovery call. We'll review your current setup and give you a clear roadmap.

Get in touch →